Marketing Designer Pet Products to a Luxury Client
May 16, 2006
As our workforce continues to evolve, our marketing efforts will need to change with it. For the first time in history, we now employ four different groups of people that we must always keep in mind to maximize our business. There is the Silent Generation (ages 61 – 79). There are the Baby Boomers whose ages range from 42 – 60, the Generation Xers whose ages range from 25 – 41 and finally the Millennials whose ages range from 24 and younger.
A Simple Way To Create 7 Effective Autoresponder Messages
November 23, 2005
Email is the Net’s most powerful marketing tool. And autoresponders are the best idea yet for marketing with email.
There is an old saying that the first ad rarely sells. You have to put your product, service, or idea in front of a prospect several times before she buys.
Autoresponders are designed specifically to get your message back to the same prospect over and over. That’s why most autoresponder packages come in groups of 7 messages–from the 7 message marketing rule that has been the rule in advertising since our grandparents were in diapers.
Guerilla Versus Gorilla - Small Companies Can Win
We make our living as guerillas – not the bad kind, but more of a freedom fighter. By using the term ‘guerilla’ I mean EMJ (now a division of SYNNEX) fights for business against big gorillas (other distributors) in the field. Our competitors are almost 100 times our size; EMJ is a Canadian-based, $165 million per year distributor. We have made an operating profit for the past 80 consecutive quarters. So even though we are up against the big gorillas as a distributor, we must be doing something right.
Say It On A Shirt
November 9, 2005
Throughout human history people have always found ways to express their ideas to others. Handbills and flyers have covered city walls since the advent of the printing press. Graffiti has been around since Roman times.
In the 20th century, a new form of self expression emerged: the t-shirt. Originally introduced by the Navy in 1913, it took widespread use by soldiers in World War II to introduce the crew neck t-shirt to the public. The 1950’s were also important in the history of the t-shirt, being worn as outerwear by such stars as Marlin Brando and James Dean. In the 1960’s the t-shirt began to be used as a palette for expression. The first corporate advertising on a t-shirt was a can of Budwiser beer. There’s even a phrase for the ubiquitous nature of t-shirts as expression: “Been there. Done that. Got the T-shirt�
Introduction And Scope Of Public Domain Content
Public Domain consists of all inspired work and other information (Music, invention, artwork, writing, technology, etc.,) on which no one i.e. Person or Organization claims an ownership. Such information is considered to be part of Public’s inheritance and anyone can exploit them for their needs without any restriction.
Public Domain can be General information which includes facts, ideas, templates, etc. which could be used by anybody for their needs. Public domain may also be works that may be donated for Pubic Domain. Some of the works by Government also falls under Public Domain.